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Back to Case Studies

Building Materials Manufacturer: AI Data Readiness & Strategy Roadmap Case Study

A building materials manufacturer with approximately half a billion in revenue partnered with RubinBrown to develop a data-enabled business transformation roadmap

Building Materials Manufacturer: AI Data Readiness & Strategy Roadmap Case Study

A building materials manufacturer with approximately half a billion in revenue partnered with RubinBrown to develop a data-enabled business transformation roadmap

Key Takeaways:

  • AI-Driven Modernization: RubinBrown led a comprehensive AI Data Readiness Assessment to evaluate the client’s systems, processes, and data maturity.
  • Data Strategy Alignment: Developed a strategic roadmap linking AI, ERP modernization, and data governance to enable intelligent operations.
  • Operational Impact: Improved efficiency, costing visibility, and cross-functional collaboration across manufacturing and engineering.
  • Strategic Confidence: Leadership gained clarity to confidently advance their AI and digital transformation initiatives with measurable business value.

Client:

A building materials manufacturer with approximately half a billion in revenue partnered with RubinBrown to develop a data-enabled business transformation roadmap focused on modernizing systems, improving operational efficiency, and preparing for AI-driven growth.

The client, an industry leader in their field, recognized that its legacy, homegrown technology platforms were constraining scalability, cross-functional integration, and business insight. Leadership sought RubinBrown’s expertise to assess readiness, define a data strategy, and identify opportunities where AI applications could deliver measurable operational and financial impact.

Challenge:

Despite strong market performance, the manufacturer faced increasing pressure to modernize its systems and establish a data foundation for AI enablement. Its existing technology ecosystem relied heavily on manual, non-integrated processes, creating inefficiencies, compliance risks, and limited visibility into cost, variance, and performance metrics.

Key transformation challenges included:

  • Homegrown systems that lacked scalability and cross-functional integration
  • Manual workarounds leading to duplicate data and limited control over compliance requirements (SOX / J-SOX)
  • Inefficient costing and variance visibility impacting profitability and decision-making
  • Disconnection between engineering and sales, reducing cross-selling and customer insight
  • High maintenance and repair costs ($22M annually) with minimal use of predictive or preventive maintenance capabilities

The company needed a clear roadmap to align data, process, and technology modernization with AI-driven opportunities ensuring operational readiness and long-term growth enablement.

Approach:

RubinBrown applied its AI-Enabled Data Readiness Framework to evaluate the company’s data environment, technology infrastructure, and organizational readiness. This structured approach guided leadership through AI strategy development, vendor analysis, and business process improvement.

Key Actions:

  • AI & Data Readiness Assessment: Evaluated technology architecture, data quality, system performance, and leadership alignment.
  • Process Mapping & Gap Analysis: Identified inefficiencies in supply chain, manufacturing, accounting, and maintenance workflows.
  • Functional & Data Requirements Modeling: Defined the data structures, performance metrics, and analytics capabilities required to enable predictive insights.
  • Vendor Evaluation: Facilitated structured workshops to compare commercial AI and data platforms against business, compliance, and scalability goals.
  • AI Strategy Development: Created a multi-phase roadmap integrating ERP modernization, AI applications, and governance best practices.

Results:

RubinBrown’s assessment and strategy enabled the client to transition from fragmented legacy systems toward a data-driven, AI-ready enterprise model.

  • Operational Efficiency: Streamlined workflows and reduced manual rework across manufacturing and finance.
  • Enhanced Data Quality: Improved costing accuracy, variance visibility, and decision-making transparency.
  • AI Adoption Readiness: Identified AI use cases for predictive maintenance, quality monitoring, and integrated sales-engineering analytics.
  • Compliance & Governance: Strengthened cross-functional controls supporting SOX and J-SOX requirements.
  • Strategic Decision-Making: Leadership gained confidence and clarity around data investments, vendor selection, and AI enablement pathways.

The resulting roadmap positioned the company to leverage AI and ERP modernization to optimize performance, enhance profitability, and gain a competitive edge within the construction materials market.

Why This Matters:

RubinBrown helps industrial and manufacturing organizations bridge the gap between ERP modernization and AI transformation, delivering measurable outcomes and sustainable growth through an integrated approach that aligns data governance, process automation, and AI innovation.

RubinBrown’s AI-Enabled Transformation Approach

  • Unify legacy systems into intelligent, data-driven platforms
  • Embed AI and analytics into operational decision-making
  • Strengthen data governance and regulatory compliance
  • Enable scalable ERP modernization and automation
  • Deliver measurable ROI and sustainable digital growth

RubinBrown’s consultants combine deep ERP expertise with AI-enabled data strategy to help organizations modernize operations, reduce risk, and accelerate intelligent growth.

Contact Us

If you’d like to learn more about this case study or explore how RubinBrown can help your organization achieve similar results, please contact us. Our team would be glad to discuss insights, strategies, and solutions tailored to your needs.

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